diff --git a/board/ti/am335x/mux.c b/board/ti/am335x/mux.c
index 8afa5f9..ad85b3a 100644
--- a/board/ti/am335x/mux.c
+++ b/board/ti/am335x/mux.c
@@ -397,7 +397,7 @@ void enable_board_pin_mux(void)
 		configure_module_pin_mux(rmii1_pin_mux);
 		configure_module_pin_mux(spi0_pin_mux);
 	} else {
-		puts("Unknown board, cannot configure pinmux.");
-		hang();
+		/* Unknown board. We might still be able to boot. */
+		puts("Bad EEPROM or unknown board, cannot configure pinmux.");
 	}
 }